A little known method to increase the relevancy of AdSense's ads on your site without modifying your content visually is by forcing AdSense to focus on or ignoring certain sections. This is called "section targeting." Section targeting allows you to suggest sections of your text and HTML content that you'd like Google AdSense to emphasize or downplay when matching ads to your site's content. By providing Google AdSense with your suggestions, you can assist Google AdSense in improving your ad targeting.
Although implementation is easy, I recommend that only those familiar with HTML attempt to implement section targeting. To implement section targeting, you'll need to add a set of special HTML comment tags to your code. These tags will mark the beginning and end of whichever section(s) you'd like to emphasize or de-emphasize for ad targeting.
The HTML tags to emphasize a page section take the following format:
Improve Your Google AdSense Ad Relevancy with Section Targeting
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